Hello everybody,

In April 2010, Coda Research Consultancy released its results from a survey carried out in the United States on the exponential growth in m-commerce. In other words, it means “mobile commerce” (using mobile platforms) for those who are not familiar with the expression!

According to the study, in 2015, 158 million people using mobile platforms will spend about US $24 billion per year for online purchases. This should represent about 9% of e-commerce in the States.

OK, it’s not a revolution yet, but there is no doubt that the use of mobile devices is constantly increasing. What does that mean concretely?

Well, it means that a company with a long-term vision of its objectives will have to take into account the notion of m-commerce in its e-marketing strategy. Web portals especially made for Smartphones, applications for Iphone… there is a variety of m-commerce tools. But you have to contact skilled professionals who will be able to maximize your profitability on these mobile devices.

Where to find them? It is easy to get quickly lost in the twists and turns of web marketing… I invite you to contact me; it would be a pleasure to give you the contact of an agency able of answering you demands!

Have a good week!

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